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  • The Importance of Slugging Percentage in Investing

    August 12, 2026

    ·

    Jon Petersen, CFP®

    Probably the most widely followed stat in baseball is batting average. It measures a player’s success rate for each at-bat. Whether they get a single or a home run, a hit is a successful at-bat.

    The average batting average in Major League Baseball is about .250. So, the average player gets a hit one out of every four at-bats. The best baseball players hit a little better than a .300 batting average. A .400 average is the holy grail that hasn’t been achieved since Ted Williams did it in 1941.

    However, in baseball, not all hits are equal. And with such a low success rate, what the player does with each at-bat becomes important. That’s where slugging percentage comes in.

    Slugging percentage measures a player’s ability to hit extra-base hits. A single is one base, a double is two bases, and so on. It measures the average bases earned per at-bat which you get by taking the total number of bases earned divided by total at-bats.

    So if a player wants a high slugging percentage, they need to hit doubles or better fairly often. And a high slugging percentage tends to lead to scoring runs, which is how you win games.

    What does this have to do with investing?

    Continue Reading…

  • Weekend Reads – 8/7/26

    August 7, 2026

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    Jon Petersen, CFP®

    Quote for the Week

    In a fascinating paper published in 1989, Benjamin Friedman and David Laibson hypothesize that all investors function with two models in mind. The first model approximates the efficient market notion that prices are so close to true value that a movement up is as likely as a movement down and that those movements will be lognormally distributed. The second model is that all hell could break loose at any moment.

    Many years ago, an older partner taught me to distinguish between outcomes that are unlikely and outcomes that are catastrophic. The latter are to be avoided even if the odds on them are tiny. Rational investors respond to this type of problem by operating with anchors to windward. They diversify and avoid total commitment to any one bet. But the fear we all share — that what looks like a market today just might not be there for us tomorrow — makes today’s market less than perfect and less than totally liquid. — Peter Bernstein (source)

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  • New Levels in the Stock Market by Charles Amos Dice

    August 5, 2026

    ·

    Get the Book: eBook

    Charles Amos Dice argued the case for why the “new era” view on the 1929 stock market was warranted and a permanent feature of the market. He was wrong, of course, but the optimism of the time is captured in the book.

    New Levels in the Stock Market book cover

    The Notes

    Continue Reading…

  • Weekend Reads – 7/31/26

    July 31, 2026

    ·

    Jon Petersen, CFP®

    Quote for the Week

    It was the publication of E.L. Smith’s little book entitled, Common Stocks as Long-Term Investments. His study showed that, contrary to prevalent beliefs, equities as a whole had proved much better purchases than bonds during the preceding half-century. It is generally held that these findings provided the theoretical and psychological justification for the ensuing bull market of the 1920’s. The Dow Jones Industrial Average (DJIA), which stood at 90 in mid-1924, advanced to 381 by September 1929, from which high estate it collapsed — as I remember only too well — to an ignominious low of 41 in 1932.

    On that date the market’s level was the lowest it had registered for more than 30 years. For both General Electric and for the Dow, the high point of 1929 was not to be regained for 25 years.

    Here was a striking example of the calamity that can ensue when reasoning that is entirely sound when applied to past conditions is blindly followed long after the relevant conditions have changed. What was true of the attractiveness of equity investments when the Dow stood at 90 was doubtful when the level had advanced to 200 and was completely untrue at 300 or higher. — Ben Graham (source)

    Continue Reading…

  • A Cautionary Tale of Forecasting

    July 29, 2026

    ·

    Jon Petersen, CFP®

    Irving Fisher had a lot going for him during the 1920s. He was the best-selling author of How to Live, a book on healthy living. He was a successful inventor of what is best described as a precursor to the Rolodox. He was the most popular economist in the U.S.

    Fisher was a Yale professor who came up with several theories that advanced the study of economics. One of his theories was the Equation of Exchange which measured the velocity of money. Velocity was the average number of times a dollar was used to buy goods in a given year.

    Fisher believed his equation could be used to forecast future swings in prices and the economy. He only needed to prove his theory against reality. Studying reams of data going back about 15 years, Fisher found that a rapid increase in velocity led to a downturn the following year.

    His findings were published in two articles in 1912 and 1913. His first forecasts were included in both. He accurately predicted an economic expansion in 1912 and a recession in 1913.

    That early success, and praise for his mathematical approach, drove a desire for a wider audience. The Index Number Institute was born. Its purpose was to sell weekly access to Fisher’s index numbers and other economic data to newspapers. Fisher hoped business managers and investors would then use the data to anticipate changes in the economy and the stock market.

    Continue Reading…

  • Weekend Reads – 7/24/26

    July 24, 2026

    ·

    Jon Petersen, CFP®

    Quote for the Week

    Those who believe in the permanence of tempestuous seasons will view life as a succession of short runs, where noise dominates signals and the frailty of the basic parameters makes normal too elusive a concept to worry about. These people are pessimists who see nothing in the future but clouds of uncertainty. They make decisions based only on the short distance ahead that they can see.

    Those who live by regression to the mean spend their time entirely differently. They expect the storm to pass, so that one day the ocean will be flat. On that assumption, they can make the decision to ride out the storm. They are optimists who see the signals by which they will steer their ships toward that happy day when the sun shines through.

    My own view of the matter is a mixture of these two approaches. Hard experience has taught me that chasing noise leads me to miss the main trend too often. At the same time, having lived through the bond yield/stock yield shift of the late 1950s and the breakthrough of bond yields into the stratosphere beyond 6 percent in the late 1960s — just to mention two such shattering events out of many — I look with suspicion at all main trends and all those means to which variables are supposed to regress. To me, the primary task in investing is to test and then retest some more the parameters and paradigms that appear to govern daily events. Betting against them is dangerous when they look solid, but accepting them without question is the most dangerous step of all. — Peter Bernstein (source)

    Continue Reading…

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