Happy Hour: Apple Bonds And Trading On Search

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Welcome to the end of the week and another edition of Happy Hour! Just sit back, relax, and enjoy your end of the week roundup of all things interesting in the land of  money.

Apple Bonds

The big Apple bond offering hit this week and keeping with recent tradition it was big news. The bond offering involved a strategy to borrow money mostly at rates below inflation to buyback stock. This was on top of the dividend raise announcement. It seemed to be more about short-term shareholder appeasement. But it worked. And the overall cost of the debt is minimal compared to the company’s earning ability.

To be clear Apple is a unique situation. And it won’t be the last company to take advantage of the low rate environment. In fact, high debt companies have done this the past two years. It wouldn’t surprise me to see more companies getting in this opportunity before rates rise.

With all the news surrounding the Apple bond offering – this interesting tweet caught my eye and it’s worth pointing out.

 

 

If that’s true, corporate bond prices could be on slow downward trajectory. Not great for current bond owners. But the good news is yields on new bond offerings would be higher. A welcome sight for income investors. It’s a good reason to own short-term bonds and bond funds. Of course, don’t expect this to happen overnight. Remember it took several years for yields to fall this far. It could take just as long to climb higher.

Trading On Search

A new research came out late last week that studied the frequency of search terms used and market performance. Not surprising there is some correlation to the two. Since investors are human, it’s only natural to want to know what will happen next with their money. The easiest place to find out, is through a search. Unfortunately, the information they find can draw them into making an emotional decision about their money.

It’s certainly an interesting concept. After last weeks flash crash it wouldn’t surprise me to see high frequency trading firms try to build algorithms to take advantage of this data. Of course, you don’t need an algorithm to find this information. Google Trends freely provides it for you.

Last Call