The average life of a company is shrinking. Today, the average age of an S&P 500 company is 15 years. That compares to 67 years in the 1920s. Yet, outliers exist that defy that trend.
One such group of outliers is known as the Henokiens. To be a Henokien, a company must be founded over 200 years ago and still controlled by the founding family. There are 48 member companies in the group.
What does it take for a company to survive over 200 years? Lessons from Century Club Companies answers that question. The author, Vicki TenHaken, studied companies over 100 years old to see what characteristics set them apart from all the rest.
Interestingly, her results carry some crossover lessons to investing. It starts with having a mission statement.
Live the Mission Statement
Long-term success is the byproduct of a company successfully working its mission. Every century-old company has a written mission statement that led the company to where it is today. Continue Reading…

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